Hip-hop artist Amara La Negra, real name Dana Danelys De Los Santos, rose to fame after appearing on the television show “Love and Hip Hop: Miami.” She uses this uplifting spirit in her music and is incredibly well-liked for her forceful words and pride in her race. Her career started when she was a young child, and with the support of her mother, she performed in many different venues. She made her media debut in 2015 with her song “Asi.” She has previously released a number of tracks without having a record deal. They inclusion of her in the cast of “Love and Hip Hop” in January of 2018 marked her turning point in the year. Her time on the tour paid off at this moment, as her career began to take off. She caught the attention of several businesses, and soon after, she secured a multimillion-dollar deal for a multi-album record with Fast Life Entertainment Worldwide and BMG. She is presently represented by the United Talent Agency. She is not only a musical enigma but also a massive Instagram celebrity, and her feed is flooded with images of her proud mane and behind-the-scenes looks.
Amara Negra’s Career
Amara’s career as a performer started when she was very young thanks to her involvement in a number of contests and pageants. When she was four years old, she even appeared frequently on the Spanish television program “Sabado Gigante.” She attended school and dance sessions nearly every day as a child. Later, she also enrolled in modeling and acting training.
With her debut track, “Quittate La Ropa,” she quickly made her way onto the mainstream scene in 2012. Following this, she started putting out songs like “Ayy” (2013), “Pum Pum” (2014), and “Asi” (2015). The most well-known of her hits, “Asi,” helped her gain recognition in the music industry. She eventually started appearing regularly at different Hispanic music festivals.
Her big break came in January 2018 when she joined the cast of the popular VH1 reality series “Love and Hip Hop: Miami.” The show follows the lives of people who work in the hip-hop music industry. The fact that her plot dealt with issues of race, ethnicity, and sexuality was highly praised by critics.
Because of the show’s success, she was able to sign a multimillion-dollar record deal with Fast Life Entertainment Worldwide and BMG, which included multiple albums. She has a contract with United Talent Agency as well. More than 1.5 million people follow her on Instagram, where she posts anything from pictures of her childhood to examples of her art.
The Dominican vocalist, who was born in Miami, has not limited her career to the performing arts. In keeping with Amara’s philosophy, she has started her own clothing company called “ALN,” which makes garments for all women, regardless of their age, size, or race.
By music that respects the histories of others and is welcoming of different identities, she hopes to foster a pleasant atmosphere. She also wants to launch a range of dolls that features a wider variety of body types, skin tones, and hair textures. Her road to celebrity has just begun, despite her early achievement.
Disputes and scandals
Amara’s journey encountered various difficulties as well. In an episode of “Love and Hip Hop,” the music producer Young Hollywood made disparaging remarks about her race and afro descent, claiming that she is “ignorant” about herself. She got into a furious argument with the producer over it. He even referred to her as the “Nutella Queen” and refused to retract his remarks.
In another instance, the co-host of the talk program “The Breakfast Club,” Charlamagne tha God, questioned her about her Afro-Latino identification and peppered the rest of the conversation with probing inquiries about her skin tone and ethnicity. La Negra made vain attempts to dispel the media’s preconceived notion of the “Black Lady.” She still fights for the freedom and right to personal expression.
Amara’s Individual Life
On November 16, 2002, Amara La Negra was born in Miami, Florida’s Allapattah district. Her mother Ana Maria Oleaga had also immigrated to the United States from the Dominican Republic, and the community she came from was predominantly populated by Dominicans. Oleaga raised Amara as a single parent while holding down many jobs at once.
The mother and daughter have always been close and have never been apart. She was confident in her desire to pursue a career as an artist and entertainer even as a young child. She claims that her confident upbringing is the source of her poise and confidence. Amara, who is unmarried at the moment, has admitted that her responsibilities and professional commitments keep her quite busy.
Estimated Net Worth
Amara La Negra has a fortune of more than $2 million. The majority of her income comes from her lucrative singing profession.