American social media star Rachel Levin is well-known for her “Rclbeauty101” YouTube channel. She initially made a name for herself as a beauty expert but quickly began sharing DIY, fashion, food, and lifestyle videos. She is well known for her humorous videos, especially her series Expectations vs. Reality. She was one of the top YouTube beauty gurus highlighted in a Wall Street Journal article in September 2011 when she was only 16 years old. She was placed first on Zefr’s list of social media influencers under 21 in late 2015, not just because of the size of her fan base but also because of how she engages with them. She received nominations for the 2015 Teen Choice Awards in the “Choice Web Star: Fashion/Beauty” category as well as the Streamy Awards in the “Breakout Creator” and “Lifestyle” categories. She received a nomination for the “YouTube Guru” category at the 8th annual “Shorty Awards” the following year. She appeared on the cover of Adweek magazine in May 2016. She has made guest appearances on NBC’s The Today Show and The Steve Harvey Show.
The Epic Ascent To Stardom
At the age of 15, Rachel Levin, who as a teenager was less interested in sports and the great outdoors, began to watch a lot of YouTube videos. She became so fixated on YouTube cosmetics and beauty videos that she frequently pretended to be a makeup guru herself while doing her makeup in front of the mirror. She did just that after realizing she could record the act she was doing in front of the mirror and upload it to YouTube. So, on December 15, 2010, she released her debut video, “How To… Conceal Under Eye Dark Circles.” From that point forward, she kept publishing consistently engaging articles for her followers. She provided comical films about teenage expectations and lifestyles in addition to beauty instructions, which helped her build a sizable young fan base and quickly increase her subscriber count. Over 11 million people currently subscribe to her “Rclbeauty101” channel.
Why Rachel Levin Is So Unique?
Rachel Levin’s ability to comprehend what her followers want and graciously grant their wants is undoubtedly the one attribute that has contributed most to her meteoric rise to fame. Despite the abundance of information on related subjects already available on YouTube, she is also adept at carving out her own niche. She started off concentrating on making videos for niche audiences for which there weren’t many online video options. In an effort to reach teenagers, she released her first video on concealing dark circles after being unable to discover any comparable YouTube content. She frequently creates DIY movies to show her followers how to create their own affordable cosmetics. It can be claimed that Rachel’s sense of humor would have helped her become so well-known even without her cosmetic instructions. She also doesn’t hesitate to address important topics in her videos. She made a film called “I Am Ugly” that exposed women’s body issues, particularly when they are young. She is one of the most approachable social media stars, according to her followers who have actually met her.
Past Fame of Rachel Levin
In August 2015, Rachel Levin’s YouTube channel broke the record for the quickest growth on the platform. She actually received around 6 million subscribers in a single year. Within the first 25 hours after its publication, she earned over 2 million views for the video “If Google Was on Summer Break.”
She frequently does sponsor films for well-known firms, which boosts her income from the many views she gets. She is hesitant to disclose her income, arguing delicately that professionals like doctors and lawyers don’t do so. She has worked on numerous videos with other YouTube personalities. She collaborated with Chelsea Crockett, a YouTube personality renowned for her channel “BeautyLiciousInsider,” and she has also made an appearance on Siena Mirabella’s “BeautyBySiena” channel.
Behind The Scenes
On February 24, 1995, Rachel Claire Levin was born in Philadelphia, Pennsylvania. Her mother is a lawyer and her father is a doctor. There are two step-siblings among her five biological siblings. First appearing in her “Sister Tag” video in April 2012, her sister Daniella Levin has since frequently appeared in all of her previous videos. 2014 marked the first time her mother made an appearance on her channel. Rachel participated in Lower Merion High School’s cheerleading squad. She spent a year at Penn State Brandywine before leaving. Later she made the choice to enroll in an online course. She has been dating Isaac Nakash, who frequently makes appearances in her videos, since 2013. They split amicably, she revealed to her followers in a statement on her Twitter account in November 2016. The term “Levinators” refers to her adherents.
Rachel Levin’s Net Worth
One of the wealthiest and most well-known YouTube stars is Rachel Levin. According to our research, Rachel Levin has a net worth of $5 million, as reported by Forbes, Wikipedia, and Business Insider.
Trivia
For her followers, Rachel Levin frequently runs contests where expensive prizes, like iPhones, are given away.